Promote your Rent-to-Own Business
Unlikely forms of advertising to increase your brand recognition – free of charge
Free advertising, could there possibly be such a thing? Many rent-to-own companies don’t realize the potential online blogging offers to customers. Starting a blog on
your website can draw in potential rent-to-own customers, who are doing preliminary research on the rent-to-own business. By having an informative blog, customers will trust your brand and view you as an authority. Some helpful tips for writing for potential and current customers:
- Keep it short
- Relevant content only
- Don’t make it sound like advertising – give useful advice!
- Write like you’re talking to your customers face-to-face
Consistent posts containing useful and relevant information will cause an increase in your website traffic and gain brand name awareness with potential customers in a way that doesn’t feel like advertising.
Direct mail marketing helps reach your client base
Everyone from returning customers to first time rent-to-own clients can all be easily reached by using direct mail marketing. In the constantly changing world of advertising, let the marketing specialists at Central File Marketing create a customized campaign for your rent-to-own business. Using quality contact lists, researching who the best target market and delivering actual ROI results, your marketing campaign is guaranteed to increase deliveries.